"Where a thing is made matters."
So we pay attention to it. Our aim is to fill these shelves with things made in England, and to be honest about where each one comes from. We look closely at provenance, ask the questions, and choose accordingly. We won't always get every call perfect, but the standard we hold to doesn't change.
Who We Are
Why we started
It began in Exeter, with a frustration many of us share: that finding things truly made here had become needlessly hard. So we gathered the best of English making under one roof. Food, drink and gifts, each one honest about where it comes from, and choosing it made a pleasure rather than a hunt.
There is a quiet logic to it. Money kept closer to home does more good. Every order shortens the journey from maker to door. Work and knowledge stay in the places that need them most.
And there is a larger reason still. A country that makes things, that can still make things, stands on steadier ground. The more we make and choose here, the less it matters what happens elsewhere.
THE MAKERS
The people behind what we sell
A few of the English makers, growers and producers whose work you'll find on our shelves — each one chosen by us.
WHY IT MATTERS
4 Reasons to Buy Local
It's simply better
We don't stock things because they're English. We stock them because they're exceptional, and English. A cheese made by someone who has perfected nothing else for thirty years tastes of that devotion. So does honey from a single set of hives, or whisky from a distillery that answers to no one but itself. This is food and drink made by people at the top of their craft. Provenance is where the story starts. Quality is what keeps you coming back.
IT STAYS CLOSER TO HOME
Buy a jar of honey here and the money doesn't vanish offshore. It finds its way back: to the beekeeper who tended the hives, the hands that filled each jar, the small press that printed the label. One order, a few miles travelled, and a chain of people a county away are the better for it.
IT KEEPS A SKILL ALIVE
Some of what we sell is made much as it was a century ago. A recipe handed down rather than bought, a process that cannot be hurried. Skills like these don't fade slowly. They vanish the moment no one buys them. Every order is a quiet vote for keeping them where they belong.
IT HELPS US FEED OURSELVES
We grow less of our own food than we once did. Across the UK, around 60% of what we eat, down from 78% in the mid-1980s. The more we make and choose here, the less we lean on the wider world to supply us, and the steadier we stand when those lines are tested. A full larder at home is its own kind of security.
A larger idea, quietly underway
WHERE WE'RE IS HEADED
Today we bring together the best of England's makers: wine, food, drink and gifts, with more joining the shelves all the time, and cheese among them soon.
But the ambition runs further than gathering. In time we will make our own, a line of English-made goods produced by us and grown, where we can, on our own land, with every job and every decision kept within England for good.
For now we sell only here, at home. Once our footing is sure, we want to carry English making further still, and let the rest of the world taste what is made on this island. The cheeses, the ales, the preserves, the quietly made things we are proud of deserve to be known far beyond these shores.
The best of English making, enjoyed the world over. That is where we are going.
"I believe English produce is second to none, and that the people who make it deserve to be seen. This is my attempt at both, a single place that champions them and makes choosing English the easy thing to do."
Marcus Holland - Founder of Made in England
MADE IN ENGLAND
Thoughtfully sourced from exceptional English makers and artisans.
CURATED COLLECTIONS
Hand selected products chosen for quality, provenance and taste.
GIFTING WITH CONFIDENCE
Dedicated support to help you choose the perfect gift.
NATIONWIDE DELIVERY
Carefully packed and delivered nationwide.
Join Made in England
Early access to new releases, seasonal hampers and considered selections